ABOUT ROADMAN
NOT A SIDE PROJECT.
Roadman Cycling is one of the largest cycling brands in the English-speaking world — and we're scaling across coaching, content, and community. These are roles inside a real, growing business.
100M+
Podcast downloads
The Roadman Cycling Podcast — one of the largest cycling podcasts in the world
1,400+
Expert conversations
World Tour coaches, sports scientists, pro cyclists — methodology built on direct access, not theory
TrainingPeaks
Partner network
Plus TrainingPeaks, expert reviewers, and a coaching platform scaling across Ireland, the UK, and the USA
ROADMAN
REMOTE · CONTRACT / PART-TIME
MAKE THE BEST CYCLING PODCAST ON YOUTUBE ACT LIKE IT.
61K subscribers. 100M+ podcast downloads. The content exists — it needs someone who knows how to make YouTube reward it.
The Roadman Cycling Podcast is one of the largest cycling podcasts in the world. Over 1,400 episodes. Guests from Stephen Seiler to Lachlan Morton to Dan Lorang. The content is strong and the audience is loyal — but the YouTube channel is not growing at the rate the content deserves.
We need someone who lives and breathes YouTube. Not someone who knows a bit about social media and has YouTube on their CV. Someone who can look at our analytics, find the friction, and fix it — thumbnails, titles, retention curves, shorts strategy, publishing cadence, all of it.
This is not a content creation role. The content already exists. This is about making it perform — getting it in front of more of the right people and keeping them watching.
AUDIT AND STRATEGY
Analyse current channel performance end-to-end. Identify where we're losing viewers and why. Build a growth strategy with measurable targets and clear timelines.
THUMBNAIL AND PACKAGING
Direct or produce thumbnails that stop the scroll. Write titles that earn the click without resorting to clickbait. Own the packaging of every upload — the first impression is your job.
RETENTION AND FORMAT
Study audience retention data and recommend format changes. Advise on episode structure, hooks, pacing, and cuts. Work with the editing team to improve watch time.
SHORTS AND DISCOVERY
Build and execute a Shorts strategy that feeds the main channel. Identify clip-worthy moments across the back catalogue. Drive new subscriber acquisition through short-form.
THE MUST-HAVES.
- ✓Proven track record growing YouTube channels past 100K subscribers — show us the numbers, not just the job titles
- ✓Deep understanding of the YouTube algorithm: browse features, suggested video, search, Shorts shelf
- ✓Fluency in YouTube Studio analytics — you can read a retention graph and know what to fix
- ✓Experience with thumbnail design or art direction — you know what stops a scroll in a competitive feed
- ✓Title and metadata optimisation — SEO, CTR testing, A/B experimentation
- ✓Understanding of the sports, fitness, or endurance content space on YouTube
- ✓Self-starter who can work autonomously with weekly check-ins, not daily hand-holding
NICE TO HAVE.
- +Experience specifically in cycling, triathlon, or endurance sports content
- +Familiarity with podcast-to-YouTube workflows and long-form interview formatting
- +Video editing skills or experience directing editors
- +Experience growing a channel in the 50K–500K subscriber range — the strategies are different from zero-to-10K
- +A portfolio of before-and-after channel transformations you can walk us through
HOW TO APPLY
Email anthony@roadmancycling.com with the subject “YouTube Growth Specialist Application” and include:
- 01
YOUR CV OR PORTFOLIO
Focus on YouTube-specific work. Channels you have grown, strategies you have implemented, results you can prove.
- 02
A SHORT AUDIT
Spend 20 minutes looking at The Roadman Podcast YouTube channel. Tell us three things you would change in the first month and why.
- 03
ONE CASE STUDY
A channel you grew or transformed. What was the starting point, what did you do, and what happened to the numbers.
DUBLIN-BASED OR WILLING TO TRAVEL TO DUBLIN · PART-TIME
SIT IN THE OTHER CHAIR.
The Roadman Cycling Podcast needs a second voice. Someone who rides, who thinks, and who can hold a conversation for 90 minutes without running out of things to say.
Anthony has hosted over 1,400 episodes. The podcast has been a solo operation in terms of the hosting chair — and it's time for that to change. We want someone who can sit across the table, bring their own perspective, challenge guests, and create the kind of dynamic that makes listeners feel like they're eavesdropping on two mates who really know their stuff.
This is not a reading-off-a-script role. You need to know cycling — training, racing, the culture, the history, the current pro scene. You need to be able to talk to a World Tour coach about periodisation and then pivot to a conversation about saddle sores without missing a beat.
Episodes are recorded in our Dublin studio. You need to be based in Dublin or willing to travel to Dublin regularly for live recordings. This is an in-person role — the chemistry doesn't work over Zoom.
CO-HOST EPISODES
Sit alongside Anthony for podcast recordings. Bring your own questions, reactions, and angles. The best episodes come from genuine conversation between two people who care about the topic — that's what we're building.
PREPARE FOR GUESTS
Research guests before recording. Know their work, their positions, their controversies. Come to the studio with a perspective, not just a question list.
BRING THE AUDIENCE PERSPECTIVE
Anthony has deep access to the expert world. Your job is to bridge between the expert and the listener — ask the question the audience is thinking, push back when something needs explaining, and keep things grounded.
CONTRIBUTE TO CONTENT DIRECTION
Help shape the editorial calendar. Pitch topics, suggest guests, and flag conversations the audience is having that we should be having too.
THE MUST-HAVES.
- ✓A genuine passion for cycling — road, gravel, or endurance. You ride regularly and you train with intent, not just for fun
- ✓Strong on-mic or on-camera presence — you've done podcasting, radio, YouTube, public speaking, or similar. Send us a link.
- ✓Knowledge of training methodology — you don't need a sports science degree, but you need to know the difference between sweet spot and threshold, and have an opinion about it
- ✓Interviewing skills — you can listen, follow a thread, and ask the question that gets the real answer, not the rehearsed one
- ✓Comfort with long-form conversation — episodes run 60 to 90 minutes. You need to sustain energy and quality across the full session
- ✓Based in Dublin or willing to travel to Dublin regularly for live studio recordings — this is non-negotiable
- ✓Chemistry with Anthony — we'll know this when we hear it. The audition is a test recording.
NICE TO HAVE.
- +A racing background — Cat 3 or better, sportive podiums, time trial pedigree, or competitive gravel racing
- +An existing audience or social media presence in the cycling space
- +Experience in broadcast, journalism, or sports media
- +Knowledge of the professional peloton — current and historical. The kind of person who has opinions about race tactics, not just results
- +Familiarity with the Roadman Cycling Podcast — if you've listened to 50+ episodes, you already know the tone we're after
HOW TO APPLY
Email anthony@roadmancycling.com with the subject “Podcast Co-Host Application” and include:
- 01
A SHORT COVER NOTE
Who you are, why this role, and what you'd bring to the podcast that isn't already there. Keep it to half a page.
- 02
AUDIO OR VIDEO SAMPLE
A link to something we can listen to or watch — a podcast you've been on, a YouTube video, a speaking engagement. We need to hear your voice and how you hold a conversation.
- 03
YOUR CYCLING CV
Not a formal CV. Just tell us: what do you ride, how do you train, what's your background in the sport. We need to know you're one of us.
WHY ROADMAN
WHAT YOU GET OUT OF IT.
DIRECT LINE TO THE EXPERT NETWORK
Working inside a team that talks to Professor Stephen Seiler, Dan Lorang, Dr. David Dunne and the rest of the Roadman guest bench. You're not reading about the cutting edge — you're in the room.
A PLATFORM IF YOU WANT IT
Roadman has one of the largest cycling audiences in the English-speaking world. If you want to build a public presence — on camera, in podcasts, on socials — the runway is here.
WORK THAT MATTERS TO YOU
Every role here exists because cycling matters to the people doing it. The athletes we serve are serious. The work is real. If you care about the sport, you'll feel it.
A GROWING BUSINESS, NOT A STARTUP PITCH
100M+ downloads, 2,100+ community members, revenue from multiple streams. Roadman is established and scaling — not asking you to bet on a pitch deck.