Skip to content

PRIVACY POLICY

Last updated: April 2026

WHO WE ARE

Roadman Cycling is an Irish cycling media and education brand. We produce the Roadman Cycling Podcast, publish written content about cycling performance and training, operate the Saturday Spin Newsletter, and run Not Done Yet coaching — our paid online coaching programme for serious cyclists.

Our website is roadmancycling.com. When we refer to "we", "us", or "our" in this policy, we mean Roadman Cycling.

WHAT DATA WE COLLECT

We collect the following categories of personal data:

  • Email addresses — provided when you sign up for the Saturday Spin Newsletter or other email communications.
  • Coaching application data — your name, email, training goal, weekly training hours, optional FTP, and the answers you provide about your current training constraints.
  • Analytics data — page views, scroll depth, time on page, and navigation patterns collected through our custom analytics tracker.
  • Device and browser information — browser type, operating system, screen resolution, and device type collected automatically when you visit our site.
  • Referrer data — the website or source that directed you to our site, along with standard campaign parameters when you submit a coaching application.

HOW WE USE YOUR DATA

  • Newsletter delivery — your email address is used to send you the Saturday Spin Newsletter and occasional updates about Roadman Cycling content and offerings, delivered via Beehiiv.
  • Site analytics — we use analytics data to understand how visitors interact with our site, identify popular content, and improve the user experience.
  • Coaching applications — we use your answers to assess fit, respond to you, manage the application in our internal CRM, and maintain a history if you choose to apply again.
  • Conversion tracking — we track conversions (such as newsletter signups) to measure the effectiveness of our content and marketing efforts.
  • A/B testing — we run experiments to test different versions of pages and features, using cookies to ensure you see a consistent experience during each experiment.

THIRD-PARTY SERVICES

We share data with the following third-party service providers, each of whom has their own privacy policy:

  • Beehiiv — email newsletter platform. Your email address is stored and processed by Beehiiv to deliver the Saturday Spin Newsletter. Beehiiv may collect open rates and click data on our behalf.
  • Meta / Facebook Pixel — advertising and conversion tracking. The Meta Pixel collects data about your visit to help us measure advertising effectiveness and build audiences for targeted advertising on Facebook and Instagram.
  • Google Ads — advertising conversion measurement, loaded only after you accept marketing cookies.
  • Resend — transactional email delivery for coaching application confirmations and replies.
  • Vercel — website hosting and analytics. Our site is hosted on Vercel, which may collect standard server logs including IP addresses, request timestamps, and page URLs.
  • Stripe — payment processing. If you purchase a subscription to the Not Done Yet coaching (hosted on Skool), payment is processed by Stripe. We do not store your full payment card details on our servers.

COOKIES

We use cookies and similar technologies on our site. These include:

  • Session cookies — essential cookies for site functionality that expire when you close your browser.
  • Analytics cookies — our custom analytics tracker uses sessionStorage (roadman_session_id) to track page views, scroll depth, and time on page.
  • A/B testing cookies — roadman_ab_* cookies (90-day duration per experiment) are used to assign and remember your test group for ongoing experiments.
  • Meta Pixel cookies — including _fbp and _fbc cookies set by Meta for advertising attribution and tracking.
  • Google measurement cookies — Google Analytics and Google Ads identifiers are loaded only after the relevant analytics or marketing consent.

For full details, see our Cookie Policy.

YOUR RIGHTS UNDER GDPR

If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR):

  • Right of access — you can request a copy of the personal data we hold about you.
  • Right to rectification — you can ask us to correct any inaccurate or incomplete personal data.
  • Right to erasure — you can request that we delete your personal data, subject to certain legal exceptions.
  • Right to data portability — you can request your data in a structured, commonly-used, machine-readable format.
  • Right to object — you can object to the processing of your personal data for direct marketing or other purposes.
  • Right to withdraw consent — where processing is based on consent, you can withdraw that consent at any time. For newsletter subscriptions, you can unsubscribe at any time using the link in every email.

To exercise any of these rights, please contact us.

DATA RETENTION

  • Email addresses — retained until you unsubscribe from our newsletter. Upon unsubscription, your email is removed from our active mailing list. Beehiiv may retain suppression records to honour your unsubscribe request.
  • Analytics data — retained for 12 months, after which it is aggregated or deleted.
  • Coaching applications — retained in our CRM while needed to review your application, respond, and maintain an accurate relationship history. You can request deletion at any time, subject to legal or operational record-keeping requirements.
  • Unfinished application drafts — stored only in your browser for up to 24 hours and removed after successful submission.

CONTACT

If you have any questions about this privacy policy or how we handle your data, please visit our contact page to get in touch.