Gareth Joyce is the CEO of Wahoo Fitness — the cycling-first connected-fitness company that has spent the last decade carving market share out of Garmin in head units, smart trainers and sensors. His career arc through Mercedes, Delta and Proterra (electric buses) before Wahoo gives him a different read on how a smaller, athlete-built company beats a larger general-purpose incumbent. For cyclists trying to understand where indoor training, navigation and connected fitness are heading, he is one of the most strategically positioned voices in the industry.
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Where Joyce lands on the questions people ask most.